How this list was made
We searched YouTube, Instagram, TikTok, Apple Podcasts, Substack and the main Irish forums for English-language creators covering moving to, living in, retiring to and travelling around Ireland, then kept the ones with a real audience and evidence they are still posting. We favoured people who live in Ireland over people who visited, and content aimed at adults planning a permanent move over student and working-holiday content. Northern Ireland is a separate jurisdiction with different visa, tax and healthcare rules, and the one card that covers it is labelled as such.
Audience figures: YouTube subscriber counts and Instagram and TikTok follower counts are approximate, read from Social Blade on 17 September 2026, because YouTube’s feeds and Instagram’s profile pages are closed to automated reading. Podcast episode counts and latest episode dates come from Apple Podcasts on the same day. Reddit member counts are from GummySearch, with the date GummySearch itself gives. Forum thread counts were read off the forum index on 17 September 2026. Facebook publishes no group sizes and no third party publishes Irish ones, so that card carries no number rather than a guess. We re-check every figure quarterly.
On the YouTube cards: each video is confirmed by YouTube’s own oEmbed service to belong to the channel shown, but we could not confirm it is that channel’s newest upload, so the cards carry no video date. Every channel here showed uploads within the last fortnight when we checked. Five video ids that search returned under the wrong channel name were caught and discarded by that check. Two channels, Irish Medieval History and Nick Kehoe Stories, are fully verified on handle, subscriber count and recent uploads but have no confirmed video id, so their cards carry no player. Three video titles were shortened to remove trailing hashtags, an emoji and a marketing suffix; the videos are untouched.
On Instagram: we could not evidence recency for any Instagram account, because Instagram blocks automated reading of profiles and post permalinks and Social Blade puts dated Instagram post history behind a login. Where the same person or organisation runs the same brand on TikTok, we used TikTok’s public dated data to show they are publishing somewhere in September 2026, and said so. Every Instagram card embeds the profile rather than a post for the same reason.
Nobody pays to appear on this page and there are no affiliate links in the cards. Outbound links are counted so we know which resources people use. Creators attached to a property, publishing or tourism business are labelled as such. No creator imagery is copied to our servers; every embed is the platform’s own. Tell us what we have missed.
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Instagram and TikTok
Short and visual. Four accounts belong to Americans who made the move, the rest are tourism boards, county accounts and two photographers who cover the corners the boards do not. Follower counts are approximate, read from Social Blade on 17 September 2026, because Instagram does not let us read profiles directly. The three TikTok cards are the only accounts on this page with hard September 2026 upload data.
Tourism Ireland
The official overseas marketing body for the island of Ireland, posting simply as Ireland. Official tourism board
The largest Ireland account on the platform at roughly 957,000 followers across 3,761 posts. Island-wide, so it covers Northern Ireland as well as the Republic, which makes it the best single follow for anyone who has not yet picked a county. Engagement is 0.23 percent, normal for a national board of this size, so treat the number as reach rather than as a community.
Discover Ireland
Fáilte Ireland’s consumer account for the Republic of Ireland. Official tourism board
About 115,000 followers over 1,636 posts, at roughly double Tourism Ireland’s engagement rate on an eighth of the audience. Because it is aimed at people already living in Ireland rather than at inbound tourists, the content leans towards where to go at the weekend, which is closer to how you will actually use the place. Republic only.
Visit Dublin
The official tourism account for Dublin city and county. Official tourism board
Roughly 240,000 followers across 3,465 posts. Engagement is 0.13 percent, the lowest on this page, averaging 310 likes on an account that size. Worth following as a reference point if you are weighing Dublin against a rural county, but read the follower count as reach and not as a sign of an engaged local audience.
This Is Galway
The city and county account for Galway, covering events, food and the Connemara coast
About 113,000 followers over 5,345 posts, the highest post count of any account here. Galway is the most common alternative to Dublin for movers who want a city but not the capital, and this is the account that shows what is on. Its published engagement rate looks distorted by competition posts, so we are not quoting it.
Pure Cork
The official tourism body for Cork city and county, run through Cork County Council. Official tourism board
Around 33,800 followers across 1,517 posts at 0.63 percent engagement. This is the only verified official account covering Cork, which matters because Cork city and West Cork are two of the most common landing places for older British and American movers who have ruled out Dublin. The handle is pure_cork here but purecork on TikTok.
Wild Atlantic Way
The account for Ireland’s 2,500km western coastal touring route, Donegal down to West Cork. Official tourism route
Roughly 267,500 followers over 2,901 posts, the second largest account here. Its value for someone planning a move is geographic rather than editorial: it is the one account that covers the entire western seaboard, so it works as a shortlisting tool when you are comparing Donegal, Mayo, Clare, Kerry and West Cork against each other.
Ireland’s Ancient East
Fáilte Ireland’s heritage-led regional brand for the eastern and midland counties. Official tourism board
About 55,900 followers across 2,293 posts. Covers the commuter-belt and midland counties that rarely get a strong account of their own, including Offaly, Laois, Kilkenny and Waterford. The content is abbeys, castles and monastic sites rather than nightlife, which suits this audience and this part of the country.
Discover Northern Ireland
Tourism Northern Ireland’s consumer account. Northern Ireland is part of the UK, with different visa, tax and healthcare rules from the Republic
Around 113,400 followers over 2,557 posts at 0.91 percent engagement, the strongest of any official tourism account on this page. Included because Northern Ireland is a real option, particularly for British movers, who face no immigration process there at all. Read our UK pages, not our Ireland pages, for the rules that apply to it.
Gareth Wray
A full-time Irish landscape photographer whose work and print business centre on Donegal. Sells prints
About 23,500 followers over 797 posts at 1.69 percent engagement, roughly seven times Visit Dublin’s rate. Donegal is the least documented corner of Ireland on social media and this is the strongest verified account covering it. His own site confirms an active commercial practice rather than a hobby account left running.
Florian Walsh
A landscape photographer based in Dingle, County Kerry, with a listed business address there. Sells prints
Around 10,400 followers over 509 posts at 4.7 percent engagement, the highest of any Instagram account here, averaging 472 likes and 17 comments. Covers the Dingle Peninsula and the Kerry stretch of the Wild Atlantic Way, which the county’s own official account does not serve well. Small audience, but the ratio points to a real local following.
Hannah Civita, Woman in Wool
An American who moved to Dublin, profiled by the Irish Examiner in its feature on Americans who made Ireland home
About 90,700 followers over 1,692 posts at 1.56 percent engagement, the largest verified American-in-Ireland account we found. The subject matter, Irish wool and craft, maps directly onto why a lot of this audience is going in the first place. She posts near daily; see her TikTok card below for the dated evidence.
Lauren Macaulay, The Galway Gal
An American living in Claregalway, County Galway, also profiled by the Irish Examiner
Roughly 13,000 followers across only 205 posts at 3.47 percent engagement, one of the highest rates here. The low post count against high engagement suggests a deliberate recent account rather than a long archive. Directly on brief: an American who moved to a mid-sized western city rather than to Dublin, which is the decision a lot of readers are weighing.
Chelsea Lennon, From Chaos to Cozy
An American living in Waterford, profiled in the same Irish Examiner feature
About 5,700 followers over 159 posts, averaging 40 likes. The smallest account on this page by some distance, and here on relevance rather than reach: a documented American mover, outside Dublin, in the south east, which is a combination we could not find anywhere else. Treat it as one person’s account rather than a source.
Donal Skehan
An Irish cook and broadcaster, based in Howth on the Dublin coast after four years in Los Angeles. Commercial food business
Around 718,500 followers over 8,140 posts, the second largest account here and the main food entry. The Los Angeles years and the return give him an outsider-then-insider view of Irish shopping, ingredients and home cooking that translates well for anyone about to make the same move in the other direction.
Cangort Park House Restoration
Elaine and Steven, restoring Cangort Park House, a listed Georgian house built in 1807, in County Offaly
About 8,400 followers over 126 posts at 6.51 percent engagement, the highest rate of any Instagram account here. The closest thing on this page to a reader who intends to buy and renovate rather than rent. A protected structure is the extreme end of that project, which is useful precisely because it shows what the rules around old Irish houses actually mean.
Visit Wicklow
The county tourism account for Wicklow, immediately south of Dublin. Official tourism board
About 21,200 followers. Wicklow is the classic compromise for people who want Dublin access without Dublin prices, and it is the county most often named by movers who looked at the capital and backed off. Its published comment-to-like ratio suggests giveaway posts inflate the averages, so we are not quoting an engagement rate.
The Irish Gem, Gemma Leahy
An Irish creator whose back catalogue includes explicit how-to-move-to-Ireland guides aimed at an Irish-American audience
Roughly 1.3 million followers and 16.4 million likes. The single best-matched account we found on either short-form platform, because the content is aimed at people with Irish ancestry considering a permanent move rather than at holidaymakers. Social Blade recorded 23 uploads in the fifteen days to 17 September 2026, so this is the most current thing on the page.
Tourism Ireland on TikTok
The official island-of-Ireland tourism account on TikTok. Official tourism board
About 201,500 followers, 1.1 million likes and 162 videos. Followers rose from 200,800 on 2 September to 201,500 on 16 September 2026, so it is growing rather than coasting, which is more than can be said for most official Irish accounts. Island-wide remit again, covering both jurisdictions.
Woman in Wool on TikTok
The same American in Dublin as the Instagram card above, posting on wool, craft and life in Ireland
About 24,400 followers but 1.2 million total likes, a ratio far above anything else here, which points to individual videos reaching well past the follower base. Eight uploads in the fifteen days to 17 September 2026. The only verified American expat on this page with hard, dated September 2026 activity data.